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If you've spent time browsing designer toys, collectible figurines, or plush collectibles online, chances are you've come across a quirky little character with wild hair, pointy ears, and a devilish grin. That, dear reader, is Labubu—one of the most beloved (and slightly mischievous) creatures in the world of art toys.
In this post, we’re diving into the magical world of Labubu: where it came from, why it’s so popular, and how you can start (or grow) your own Labubu collection. Whether you're a seasoned art toy collector or just stumbled upon Labubu's wide eyes and wild style, there's something here for you.
What Is Labubu?
Labubu is a character created by Kasing Lung, a Hong Kong-based illustrator and toy designer known for his fantastical creatures and emotionally expressive artwork. Labubu first emerged in the world of designer vinyl toys under the umbrella of Pop Mart, a leading Chinese brand specializing in collectible blind boxes and art figures.
Labubu isn’t your average “cute” toy. With a grin that’s both innocent and a little creepy, it straddles the line between adorable and mischievous. It has a distinct personality: part curious monster, part playful trickster, and entirely charming.
The Origin of Labubu: Kasing Lung’s Dreamlike World
Kasing Lung’s characters are inspired by European fairy tales, fantasy lore, and his own inner world. Labubu belongs to The Monsters, a collection of unique beings each with their own traits and stories.
The design is whimsical yet edgy—combining ragged charm with expressive emotion. Labubu, in particular, stands out with:
- Tall, pointed ears
- A wide, toothy grin
- Spiky hair or fuzzy tufts
- Small body and big personality
It’s this mix of eeriness and endearment that makes Labubu so collectible.
Why Is Labubu So Popular?
Labubu’s popularity exploded thanks to several key factors:
1. Blind Box Culture
Pop Mart sells Labubu figures in blind boxes, which means you don’t know which design you’ll get until you open the box. This mystery element has made collecting thrilling, especially for limited editions or rare “secret” figures.
2. Art Toy Aesthetic
Labubu appeals not just to toy lovers but to fans of designer art, lowbrow illustration, and Asian pop culture. It’s a mix of craftsmanship and storytelling in physical form.
3. High Collectibility
Limited runs, collaborations, and seasonal drops (think: Halloween Labubu, Summer Beach Labubu, Forest Labubu) make certain versions extremely sought-after.
4. Emotional Connection
Despite its monster-like appearance, Labubu often evokes feelings of nostalgia, joy, or comfort. Its unique expressions and poses often tell a silent story.
Different Types of Labubu Collectibles
You’ll find Labubu in various formats:
- Vinyl Blind Box Series – Mainline collection (e.g., Animal series, Circus series, Nature’s Secret)
- Limited Edition Drops – Collaborations or event-exclusive figures
- Large-Scale Figures – Art pieces up to 50cm tall, often display-quality
- Plush Toys – Soft and cuddly versions of Labubu
- Merchandise – Stationery, clothing, bags, and more
Each type offers a different way to enjoy and interact with this unique character.
How to Start a Labubu Collection
Thinking of diving into the world of Labubu? Here’s how to get started:
1. Explore the Different Series
Visit online stores like Pop Mart, Amazon, or collectible toy shops. Start with blind boxes to build a base collection and discover your favorite style.
2. Join Communities
There are many Facebook groups, Reddit threads, and Instagram pages dedicated to Labubu collectors. Fans often trade, sell, or show off rare finds.
3. Watch for New Releases
Pop Mart frequently launches new Labubu series and exclusives. Sign up for release alerts or follow artist accounts like @kasinglung for teasers.
4. Display Your Collection
Get creative with shadow boxes, wall shelves, or themed dioramas to show off your Labubu family!
Fun Ideas: Bringing Labubu to Life
Want to get more interactive with your Labubu toys?
- Mini Photo Shoots – Stage Labubu in different environments: beaches, forests, desks, etc.
- Travel Buddies – Take your plush Labubu with you on trips and document adventures.
- Fan Art & Journaling – Draw Labubu or add it into your bullet journal or creative writing.
Labubu isn't just a toy—it’s a muse for creativity.
Final Thoughts: Labubu Is More Than Just a Monster
What makes Labubu so magical is its ability to tap into both the whimsical and the weird. It reminds us that beauty comes in unexpected forms, and that a crooked smile can still warm your heart. Whether you’re into art, fashion, toys, or storytelling, Labubu has something to offer.
Ready to add a Labubu to your collection? Browse Pop Mart curated selections of Labubu blind boxes, plush toys, and limited editions today!
